In this episode, we're joined by Canadian mortgage expert Doug Adlam. Doug is one of the Founders of Finmo from Guelph, Ontario, a fintech company which disrupted the Canadian mortgage industry in 2017, and was bought by Lendesk in 2020. An entrepreneur and public speaker, Doug started as a Mortgage Agent in 2008 at Champion Mortgage, and growing by 40x, it eventually lead to a merger with Axiom Mortgage Solutions which was re-branded nationally to Indi Mortgage - The Independent Mortgage Company in 2024.

In this episode we cover:

→ The research he does when looking at new tech, understanding contracts with brokerages and networks, and designing your business with an exit strategy.

→ What led to the founding of Finmo, how they stayed true to their company values, and why it was important to disrupt the Canadian mortgage tech industry.

→ The next tech disruption in mortgages, open banking, and the link between tech start-ups and regulations.

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Fireside Chat with Sunco CEO, Michael Schoenberger For the National Sunco Team – sunco.ca

By Doug Adlam • April 21, 2025
Fireside Chat with Sunco CEO, Michael Schoenberger For the National Sunco Team – sunco.ca Doug recently had the pleasure of joining Michael Schoenberger, CEO of Sunco Communications & Installations , for a candid and thought-provoking Fireside Chat hosted for Sunco’s national team. With over 20 years of experience providing business communication solutions across Canada, Sunco is known not only for its technical expertise but for its strong emphasis on people and connection—making this conversation all the more meaningful. Together, Doug and Michael explored themes central to today’s fast-evolving business landscape: the power of human connection in a digital world, the emerging role of Artificial Intelligence, the importance of self-awareness in uncovering your unique superpower, and the impact of authentic communication in leadership and team dynamics. Doug extends his sincere thanks to Michael Schoenberger for the opportunity to engage with the passionate and forward-thinking Sunco team. It was a privilege to contribute to a culture that values both innovation and the people who make it possible.

Impact Speaker – EO ONE Canada National Conference Presented by Entrepreneurs’ Organization (EO) Canada

By Doug Adlam • April 21, 2025
Impact Speaker – EO ONE Canada National Conference Presented by Entrepreneurs’ Organization (EO) Canada Doug was honoured to deliver his signature keynote, "Exponential Entrepreneurship: Mastering the Art of Serial Business Growth," at EO ONE Canada—the annual national conference of Entrepreneurs’ Organization, bringing together over 300 entrepreneurs from across Canada and around the world.  Speaking to a room full of high-performing founders and visionaries, Doug took the audience deep into the mind of an exponential entrepreneur—someone driven not just to build multiple businesses, but to pursue them simultaneously with the intent of making a meaningful, lasting impact. Through authenticity and vulnerability, he shared the raw realities behind the entrepreneurial journey: navigating burnout, managing chaos, and overcoming the emotional toll of scaling ventures while staying mission-focused. At the same time, he illuminated the extraordinary rewards that come with choosing this path—clarity, opportunity, and exponential growth. Doug extends his sincere thanks to the EO ONE Canada selection committee for the opportunity to share his journey, and to be part of such an energizing and purpose-driven gathering of entrepreneurial leaders.
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